Replika’s founder built the AI assistant she pitched at Disrupt 12 years ago
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Replika’s founder built the AI assistant she pitched at Disrupt 12 years ago

October 19, 20265 views2 min read

Eugenia Kuyda's new startup Wabi is an AI assistant that builds on an idea she pitched at TechCrunch Disrupt 12 years ago. The free, downloadable tool focuses on emotional support and companionship.

After years of developing AI technology and building her reputation in the field, Eugenia Kuyda has returned to her roots with a new venture that embodies her vision from over a decade ago. Her latest startup, Wabi, is an AI assistant designed to be more than just a tool—it's a personal companion that users can download for free today.

From Concept to Reality

Kuyda, who founded the AI chatbot company Replika in 2017, pitched her idea at TechCrunch Disrupt in 2012. At the time, she envisioned an AI that could offer emotional support and companionship, a concept that seemed far-fetched then but is now becoming increasingly relevant in our digital age. Wabi is the evolution of that idea, focusing on creating a more intimate, personalized AI experience that users can integrate into their daily lives.

A New Approach to AI

Unlike many AI assistants that prioritize productivity or information retrieval, Wabi emphasizes emotional connection and mental wellness. The assistant is designed to be available 24/7, offering a non-judgmental space for users to express their thoughts and feelings. Kuyda’s experience with Replika, which was acquired by a private equity firm in 2022, provided valuable insights into the challenges and opportunities of building AI that feels human.

The free availability of Wabi marks a significant shift from traditional AI models that often require subscriptions or paid features. This approach could democratize access to AI companionship, making it more inclusive for a broader audience.

Looking Forward

As the line between human and artificial intelligence continues to blur, Wabi represents a new frontier in personal AI development. With its focus on emotional support and accessibility, Kuyda’s vision is not just about technology—it’s about creating a more empathetic digital future.

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